By Denny Royal
March 2, 2017
Our Design Thinking Bootcamp teaches participants to implement effective, customer-focused innovation.
Dates: June 14, 15 and 16, 2017
Location: Azul Seven Studio located in the Northeast Minneapolis Arts District at 1310 Quincy Street NE, Suite 102, Minneapolis, MN 55412
Azul Seven’s Design Thinking Bootcamp is an intensive three-day immersion into design thinking and human-centered design processes. The 12 to 16 professionals who participate in this session will:
- Learn a process and language that improves collaboration between team members
- Develop effective ideation and brainstorming skills
- Gain a cost-effective method for quickly testing strategic ideas
- Discover practical ways to stay focused on the customer’s true needs
- Practice rapid prototyping techniques
- Know how to teach others to benefit from design thinking
Who Should Attend?
While any group or individual can benefit from design thinking, this session is geared towards professionals and executives who are charged with solving problems, creating products and services, or innovating for their organizations.
We strive to include a mix of attendees from businesses, nonprofits, and government organizations. We can accommodate multiple individuals from the same team. Or, you can contact us about designing a separate bootcamp specific to your organization.
“The bootcamp is centered around learning by doing. There were so many moments during the camp when I realized my assumptions about a potential solution we were working on was wrong and my view of our work completely changed! There were also many instances where my partners on the project thought of or created something amazing! I can’t tell you the joy I felt from sharing their unexpected and amazing creativity and the evolving stages of the design process.”
– William Walsh, MD, Deputy Chief Innovation Officer, Hennepin County Medical Center Center for Innovation
About the Bootcamp
The three-day immersive format takes participants through two complete project cycles of the design-thinking process. From the start, participants are on their feet and engaged. The days are fast and fun, and everyone walks away with the theory and experience needed to bring design thinking back to his or her organization.
After a fast-paced introduction, participants are divided into interdisciplinary teams. Each team will consist of no more than six people for a single coach. And each team will take a real-world design challenge through the five modes of design thinking:
- Empathizing with the customer/user
- Defining the problem clearly
- Ideating a wide solution space
- Prototyping quickly and cheaply
- Testing with actual users
On the last day of bootcamp, participants will explore how to bring their new skills back to their own projects and teams.
About the Location & Your Stay
We hold the Design Thinking Bootcamp in the lovely and relaxed design studio of Azul Seven. Located in the Northeast Arts District of Minneapolis, the studio is bordered by countless breweries and restaurants, the Mississippi River to the west, and just blocks from many loft and gallery spaces highlighting the local art scene. Azul Seven is a short 10-minute drive from The Walker Art Center, cultural attractions on 1st Avenue, and top-notch lodging such as The Hewing and Le Meridien Chambers Hotel. Azul Seven will serve healthy breakfasts and lunch each day and host a happy hour on our last day to celebrate work well done. Participants typically spend the other evenings resting and exploring Minneapolis on their own.
“Design thinking comes with an entire toolkit full of creative ways to gain empathy, collaborate, prototype and test. We no longer sit at our desks alone trying to develop the most methodical, boring PowerPoint on the planet. We belly up to a whiteboard armed with customer insights, and in a matter of hours, we’ve got ideas to dive deeper on. Embracing Design Thinking as a company is probably one of the best things we could have done for our business.”
– Laurie Englert, VP of Customer Experience, Milestone AV Technologies
“I had the incredible opportunity to attend Azul Seven’s Design Bootcamp this summer and would highly recommend the training… They provide great tools for working toward design in a tangible, hands-on way, building creative confidence and standing on the proverbial table to see things from a different perspective, and of course, gaining empathy.”
– Brenen Jensen, Founder & Director of Emerging Ecologies
For more information contact Jane Calvin